speculative social campaign | 2021
created during the ADC Young Ones summer school in cooperation with Edelman New York.
Movie theaters have suffered immensely during the pandemic. And without movie revenue, so have movie villains. We created a non-profit designed to save both movie theaters and movie villains.
“Save a villain, save your local cinema”
Andy Cruz, Adela Fataliyeva
Daniela Marino, Cassandra Schuber (Edelman New York)